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Showing posts from July, 2017

Visiting Florida: A Tourist Guide

In 2016, more than 112 million people from all over the world visited the state of Florida. Most of these visitors went to place like Orlando, Miami, Tampa, Pensacola, the Florida Keys, and the Space Coast area of Melbourne, though some of them accidentally ended up in Jacksonville. But, hey...their tourist dollars count, too.
And this is no accident. The state spends upwards of $75 million dollars every year on the “Visit Florida” campaign to market the state as a tourist destination. According to Florida Governor Rick Scott, this expense is justified because of the estimated $109 billion in visitor spending that tourism brings. And as all Floridians know, Governor Scott wouldn’t ever play fast and loose with financial numbers (*cough*Columbia HCA Medicare and Medicaid Fraud*cough*).
But while the State of Florida does a good job of pimping Mickey Mouse, Harry Potter, Jimmy Buffett, beaches, and all the fun in the sun activities Florida has to offer, they don’t do a very good job of in…